b5media.com

Advertise with us

Enjoying this blog? Check out the rest of the Business Channel Subscribe to this Feed

Franchise Pick

Archive for the ‘Cereality’ Category

June 24th, 2008

Snapped, Crackled & Flopped: RIP State College Cereality

(FranchisePick.com The franchise blog)  I had an interesting morning; I got into an argument with my Rice Krispies. I distinctly heard “Snap, crackle, f*ck you!” I’m not sure which one of them said it…  The Late, Great George Carlin 
Also read:  The Cereality Franchise Dead Pool: VOTE NOW!
Cereality Franchise Closes in 3 Months; Breaks Previous […]

By sean -- 4 comments

May 4th, 2008

The Cereality Franchise Dead Pool: VOTE NOW!

(FranchisePick.Com)  Laila Fields bet her house that a Cereality cereal cafe franchise would be a hit in Santa Cruz.  FranchisePick.com readers are invited to bet on how soon she’ll realize what a bad, bad bet she made.
According to the San Jose Mercury News, “Laila Valdez Fields is so sure her quirky new cereal cafe […]

By sean -- 12 comments

October 3rd, 2007

Cereality Franchise Closes in 3 Months; Breaks Previous Record

(FranchisePick.Com) It’s been an banner year for trendy cereal cafe franchise concept Cereality.
In May, 2007, the Evanston, IL Cereality set the company’s speed-failure record by closing its flagship store in less than six months.
In July, Kahala-Cold Stone Creamery (aka Bad Ideas in a Bowl Corp.) acquired the Cereality concept, and immediately announced a […]

By sean -- 13 comments

July 26th, 2007

How ‘Bout a Stone Cold Bowl of Reality?

Last week, in response to Kahala Cold Stone’s acquisition of the fledgling Cereality Cereal Cafe chain, I asked Can Kahala Cold Stone Put Some Reality in Cereality? The answer was swift and clear.
In “Cereality Growth Begins By Shutting Two of Seven Stores,” Restaurants & Institutions magazine’s Derek Gayle writes that:
On acquiring the […]

By sean -- 17 comments

July 17th, 2007

Can Kahala Cold Stone Put Some Reality in Cereality?

(FranchisePick.com)  In a recent post (Reality, Surreality & Cereality) on the all-cereal cafe franchise Cereality, we stated that the concept seems to have been developed more as a PR story than a viable foodservice operation.
Eventually, even the most masterful spin succumbs to reality.  Despite Cereality’s COO’s contention to the Chicago Sun-Times that they’ve never encountered price resistance selling mass-produced cereal at 4 bucks per bowl, […]

By sean -- 7 comments

July 13th, 2007

Reality, Surreality & Cereality

(FranchisePick.Com)
Can you tell the difference between REALITY, SURREALITY and CEREALITY?
Cereality: Cereality is what you see in this screenshot from the Cereality Cereal Cafe franchise website: a fun and wildly successful restaurant concept that is, as USA Today stated, so absurdly simple it can’t fail. The homepage photo above showcases the concept: the […]

By sean -- 9 comments

June 27th, 2007

Trendy Franchise Concept Gets Cereality Check, Closes Store(s)

 (FranchisePick.Com) 
March 28, 2006 the Northwestern University newspaper had exciting news:  The much heralded all-cereal cafe Cereality was expected to open by summer, 2006.  They interviewed Cereality co-founder David Roth about the opening of their second Chicago-area cereal cafe:
“We love Evanston because it has such a different type of cross section of people… It offers […]

By sean -- 11 comments

Site Meter
Close
E-mail It