November 21st, 2008
Robert Meyers has had it with the Play N Trade detractors and franchisee “whiners” commenting on Franchise Pick and elsewhere.
He’s decided to set the record straight… and share the secrets of his success at building a profitable Play N Trade retail units used video game
Meyers is CEO of Gamers Guild Holdings Inc., the “largest […]
By Sean Kelly -- 2 comments
November 18th, 2008
There are abundant low-to-no-cost opportunities to get word out about your franchise business and your franchise opportunity. All you’ve got to do is get relentless and get in touch! Here are four opportunities franchisors and franchisees should immediately seize:
Wanted: New Franchisors for PR Co-op Venture
Got a Top New Franchise?Top New Franchises is looking for […]
By Sean Kelly -- 0 comments
November 5th, 2008
With its prediction of an Obama landslide victory, 7-Eleven’s 7-Election coffee-cup based political poll has scored a 3-peat win.
2008 marks the 3rd straight election that 7-Eleven consumer coffee cup preferences have accurately foretold the outcome of America’s most important political contest.
“…An historic moment we all share together…”
“The 2008 7-Election is an historic moment that […]
By Sean Kelly -- 4 comments
November 4th, 2008
The 7-Election results are in!
7-Eleven franchise owners are playing the role of pollsters once again in this Presidential election, and if their accuracy is consistent with the last two elections, John McCain and Sarah Palin will have more time in the coming years to count their houses and hunt moose, respectively.
According to […]
By Sean Kelly -- 0 comments
September 11th, 2008
Source: Ad Age
When it comes to fast-feeders, the quirky viral video has largely been the domain of Burger King. But square-burger marketer Wendy’s is trying to get the buzz headed its way with a new video called “Crazy Lettuce.”
* * * * *
…Wendy’s worked with Kirshenbaum Bond & Partners, New York, on the video…
…The work […]
By Sean Kelly -- 3 comments
August 20th, 2008
(FranchisePick.Com) The cute Chik-fil-A “Eat Mor Chikin” campaign was based on the premise that cows would want you NOT to eat them, and would campaign for the demise of their barnyard rivals to save their own hide. It had kind of an eerie and brilliant logic; You actually didn’t mind eating them in the end […]
By Sean Kelly -- 1 comment
August 15th, 2008
(FranchisePick.Com) This over-the-top Beijing 2008 Olympics tagged McDonald’s commercial pits two Chinese children in a martial arts battle over the last remaining McNugget. (In America, there would just be a lot of hair pulling and punching in the back seat.) But the question remains: Do they really eat McDonald’s with chopsticks in China? Do they […]
By Sean Kelly -- 2 comments
August 14th, 2008
(FranchisePick.Com)
I believe this is a McDonalds China TV commercial for teaching the gestures of Beijing Olympic Cheering Children election applicants in China.
Either that, or it’s an instrument of torture used to reeducate any running dog Capitalist lackeys through prolonged exposure to its toxic levels of cuteness.
Tags: Mcdonalds advertising commercials tv China Beijing Olympic
WHAT DO […]
By Sean Kelly -- 0 comments
August 12th, 2008
(FranchisePick.Com) Does this Beijing Olympics 2008 McDonald’s commercial, produced for broadcast in Israel, make you hungry for a juicy McNuke?
I know that being surrounded by hostile nations makes the Israelis a bit tough-skinned, but using an imagined nuclear strike by the U.S. to sell Happy Meals? Whoa, that’s cold.
I guess the scenario of […]
By Sean Kelly -- 0 comments
July 29th, 2008
Lighten Up! Marketing Instant Classics:
Lighten Up Marketing #1: Starbuck’s Mobile Marketing
Lighten Up Marketing #2: One For The Road
Lighten Up Marketing #3: Babe Ruth as Marketing Tool
Lighten Up Marketing #4: Be a Smartie
Lighten Up Marketing #5: Chipotle’s Boo-Ritos
Relentless marketer Sean Kelly is a 20 year veteran of the franchise industry, and founder of the […]
By Sean Kelly -- 3 comments
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